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Why One-Off Promotional Videos Should Be Treated as Operational Assets — and What 95% Message Retention Reveals

https://www.bookmark-tango.win/case-study-95-message-retention-from-testimonial-videos-how-a-melbourne-saaas-turned-customer-stories-into-revenue

Which questions about using one-off promotional videos as operational assets will I answer - and why they matter? If you've ever paid for a single promotional video and thought of it as a one-time ad expense, this article is for you