People don’t want to jump through hoops anymore. We’ve grown used to the speed...
https://www.scribd.com/document/1051753410/Why-Milestone-Rewards-Actually-Work-And-Why-Most-Apps-Fail-Them-233966
People don’t want to jump through hoops anymore. We’ve grown used to the speed of modern apps, and frankly, anything less feels like a chore. When a user has to re-enter card info or guess when their order is arriving, they bounce